The Korev Story
Korev is born
Almost 160 years in the making – Cornwall’s first premium lager is launched as
Korev hits bars across the south west and instantly
makes the Top 20 new UK drinks awards.
Demand for Korev explodes as sales quadruple in the first year!
Thirsty Ozzies get a taste of the good stuff as Korev goes overseas for the first time
Cornwall’s Award Winning Lager
Korev sales more than quadruple again, with new national listing status.
Korev wins bronze at the International Beer Challenge.
Drinkers & Pub Goers
Korev reaches a record number of pubs across the UK.
Supermarkets help double Korev sales across the year.
More Demand For Korev
Demand continues to grow. New, craft beer inspired 330ml cans and 500 litre pub tanks help
Korev double sales yet again. Another award: International Beer Challenge, Bronze Medal.
Russia becomes biggest export destination for Korev.
Korev becomes Official Beer of Surfing GB.
Sales of Korev top 10,000 Brewers Barrels.
International Brewing Awards, International Smallpack Lager, Bronze.
British Bottlers’ Institute, Silver.
International Beer Challenge, Pale Lagers, Bronze.
Luke Dillon – UK’s No.1 Pro Surfer
Lucy Campbell – UK’s Top Female Surfer
Tunes in the Dunes Music Festival
Electric Beach Music Festival
World Tour Jet Ski Championships at Newquay
Korev Branded Taxis on the Streets of London
Korev’s Best Year
Sales forecasts show Korev reaching new sales highs and more bars than ever before.
Surf sponsorships continue with Surfing GB, Luke Dillon, Lucy Campbell and the UK Pro Surf Tour.
Korev continues its growing association with music events with sponsorships including Tunes in the Dunes, Electric Beach, the Eden Sessions and Looe Music Festival.
Korev is a firm favourite amongst locals, as nearly 2000 pints are sold in St Austell Brewery pubs every day.
The New look
The Korev brand has received a complete overhaul: new branding at events
and in pubs, hotels and restaurants as well as all-new bottles, cans and
glassware. The new Korev identity is packed with shelf appeal and brings
a fresh approach to this versatile brand.